It seems like commercials get better during the winter holidays, don’t you think? I don’t know if it’s because creative directors are more inspired during this time of the year, of simply because Christmas offers more in terms of ideas, but many adverts being released around the holidays have something that makes them extremely compelling.
In the case of the commercial in the video below, the secret of its success is the feeling it conveys. Through a well-crafted story and a well-chosen main character, the commercial will definitely get to your heart.
Entitled “English,” the ad has it all: humor, adventure, feeling… all the elements that make for a great story.
The commercial was released by the most popular Polish online auction named Allegro. The commercial is meant as a subtle reminder of what Christmas should really be about.
Christmas should be less about the gifs we receive, the food we eat, or the outfits we wear, and more about the people who are with us during this special time of the year. The company you are in matters more than any fancy label or expensive gift.
After all, the best present you could ever give to a loved one is your love, your time, and your attention. I know it sounds like a cliché, but those are the kind of gifts that hold the most value.
The commercial you are just about to see hits on this truth, and it’s a message you’ll want to share with all of your friends and family.